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Daryl Seaton – President & CEO

A native of Northern California, Daryl began his career in financial services in 2000 with a Fortune 100 company in Sacramento, Calif. Swiftly becoming a top producer, he was promoted and held responsibilities for recruiting, developing, and leading more than 150 agents and financial advisors overseeing in excess of $1 billion in assets under care. Pursuing autonomy and ready to put his vision and insights into action, he formed his own firm—Solera Asset Managers—first as a hybrid and then as an RIA. It was during this time that Daryl began his long-standing partnership with Sowell Management.

After a robust eight-year relationship, Daryl accepted an invitation in 2020 to join the Sowell Management team. He initially served as Chief Operating Officer, where he played a central role in implementing and leading the firm through the Entrepreneurial Operating System (EOS), strengthening operational alignment, accountability, and execution across the organization.

In 2023, Daryl was named President, and in 2026, he was appointed Chief Executive Officer as part of a long-planned leadership evolution. In his role as President & CEO, Daryl provides enterprise leadership for Sowell Management, guiding strategy, culture, and execution while continuing to focus on advisor growth, platform expansion, and integrated technologies designed to support advisors and their clients.

Daryl’s leadership has been recognized across the industry. In 2025, he was honored by Wealth Solutions Report as one of the Top Wealth Management COOs in the country. Under his leadership, Sowell Management was also selected as a finalist for the 2024 RIA Intel Awards—recognition that reflects the firm’s strength, execution, and commitment to advisor success.

Daryl’s love of people shines through in his work as a servant leader. His leadership philosophy is rooted in service—supporting advisors, empowering teams, and fostering a culture grounded in trust, collaboration, and purpose. With more than two decades of experience, Daryl has honed his leadership skills across corporate, entrepreneurial, and community settings, making him a seasoned and steady leader in the financial services industry.

Beyond his professional life, Daryl is an avid outdoor enthusiast and a connoisseur of food and wine. He and his wife, Tammy, are raising their two sons, Jake and Nate, instilling in them strong character and faith—Daryl’s greatest source of pride and joy.

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