Kelley Freeland - Creative Marketing Manager

Kelley sees the possibilities in an idea and knows how to turn them into work that people see, feel, and remember. A designer and creative maker at heart, she brings a strong sense of visual storytelling to the Sowell brand and the brands of the advisors we serve. Her work spans visual identities, websites, digital campaigns, and print, with a focus on making each piece both distinctive and purposeful.

Before joining Sowell, Kelley was a graphic designer at Vines/Brookshire, an Arkansas-based creative agency, where she developed brand identities and marketing materials for organizations across a range of industries. She approaches each project with curiosity and care, working closely with others to understand the story behind a brand and express it with clarity.

Kelley holds a Bachelor of Arts in Studio Art with a minor in Digital Graphics. She is part of a local creative co-op and helps care for stray cats in her community. She also loves spending time with friends, whether they’re enjoying live music or heading out to kayak or paddleboard on Arkansas’s rivers and lakes.